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Top 10 Principles of Art Direction

1. Concept Development:
Brainstorming and refining ideas for a project.

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2. Visual Storytelling:
‍Using images to tell a story.

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3. Composition & Layout:
‍Arranging visual elements.

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4. Mood Board Creation:
A collage of ideas to set a project's tone.

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5. Colour Theory Application:
Using colours that go well together.

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6. Photography & Imagery Selection:
‍Picking the right pictures for a project.

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7. Typography Integration:
‍Adding text styles that complement the design.

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8. Style Consistency:
‍Keeping a uniform look.

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9. Collaboration with Designers:
‍Working with others to bring an idea to life.

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10. Feedback Incorporation:
Making changes based on input.

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